For many students, Black Friday is still an opportunity to save money, even if the way they shop is different now.
The chaos of early morning lines, doorbuster deals and packed malls seems to have taken a backseat after the rise of online shopping.
While the iconic shopping day has evolved in the digital age, Dallas College students say they still find value in the tradition, albeit with a modern twist.
For many students, Black Friday is still an opportunity to save money, even if the way they shop is different now.
“I don’t go to the stores anymore,” said Jasmine Cole, a Richland marketing major. “It’s just easier to shop online. The deals are just as good, and I don’t have to fight through crowds.”
Others, such as computer science student Alex Rantareef, embrace the hybrid approach. “I’ll check the deals online first,” Ramirez said. “But if there’s something I really want, like tech or gaming stuff, I might go to the store later in the day when it’s less hectic.”
The shift from in-person to online shopping has been driven by convenience and an increasing number of retailers offering extended sales periods.
Many stores now promote Black Friday deals weeks in advance. This has made the day less about one-off sales and more about consistent bargains.
However, for some students, Black Friday is less about shopping and more about the social experience. “My mom and I go every year,” said Sarah Nasri, an electrical engineering major.
“We don’t even buy that much, but it’s become a tradition for us to wake up early, grab coffee and just enjoy the energy of it all.”
Still, the shift to online shopping hasn’t come without drawbacks. Supply chain issues and inventory shortages have made some items harder to find.
“I tried getting a laptop last year, and it literally sold out in minutes,” said Andrew Lopez, a business major.
“You have to be really quick online, and honestly that’s just as stressful as standing in line at a store.”
